When I first started my blog with WordPress, their policy was that they would try to be as ad-free as possible, but that to keep the site a free service for bloggers, they would occasionally and unobtrusively add ads. At the beginning, I never noticed the ads, but as the number of blogs and the cost of doing business has increased, so has the number of ads. (At least it seems that way.)
I can go ad-free for $30 a year, but I don’t know if this is a necessary expense. The ads, including videos, generally appear at the bottom of individual blog posts. Sometimes the ads seem disruptive and not at all in keeping with my posts, but I don’t know if this makes a difference to readers. Many readers are also WordPress users, so they understand about the ads, and I’m not sure it matters about people who stop by accidentally, hoping for . . . whatever it is they were hoping for.
So, is it important to go ad-free, or do people simply take the ads as a matter of course?
Pat Bertram is the author of the suspense novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+. Like Pat on Facebook.