Celebrating Life and Offbeat Occasions

photobI like to celebrate offbeat occasions, or at least acknowledge them. For example, I celebrate the anniversary of my connection to the internet with a sacrifice to the online gods to ensure the safety of my travels in cyberspace. In other words, that’s the day I renew my virus protection. It’s also the day I celebrate the birthday of my online persona, “Pat Bertram.” (The persona I established then has now become the real me. Odd that. The name, of course, has always mine, or at least a version of it.)

And just few days ago I celebrated my father’s 35,000th day.

Years before these celebrations were other offbeat parties. One of the most fun was the long ago day my best friend and I had a birthday party for a tree. There is (or was, anyway. I don’t know if it is still there) a stunning elm in the corner of Denver’s City Park at Colorado Boulevard and Seventeenth Street. A plaque beneath the tree said “Shakespeare Elm: The scion from which this tree was grown was taken from the tree at Shakespeare’s grave at Stratford-on-Avon.” The plaque also noted that the tree was planted on April 23, 1916, which is exactly 300 years after Shakespeare’s birthday. (April 23, 1616).

How could such a momentous occasion not be celebrated? So my friend and I baked elm tree cookies, made a “pin the leaf on the tree” game, stirred up gallons of green punch, even baked a tree shaped cake with candles. We sent hundreds of invitations to friends, family, Denver notables, the media, but on April 23, only family and friends showed up. And two cops.

The cops stood apart from all of us, though they did nibble on cookies and take tentative sips of punch. At one point, one of the cops turned to the other and said in amazement, “They really are having a birthday party for this tree.” Apparently they had been dispatched to the site in case we were staging a drug rendezvous or some such. As it turns out, it was lucky that no one showed up. Since it ended up being simply a family picnic, we weren’t fined for putting on a public event without a license. Whew!

Another idea my friend and I had was for a restaurant in the mountains. I don’t remember much of those elaborate plans, but I do remember that the menu was going to feature Alferd Packer pancakes and democratic sausages. That still cracks me up.

Well, life had its own plans, and when we grew up, it flung us separate ways. Over the years I looked for her, but it wasn’t until recently, thanks to the internet, that we reconnected. (See why I celebrate my connection day? What a wondrous thing the internet is!) And now we are planning to meet in person next year.

I wonder if she still has that creative mind and wacky sense of fun? I wonder if I do?

At the very least, it should be a great celebration.

(BTW, I am on the left in the photo. My friend is on the right.)

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Pat Bertram is the author of the suspense novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

Is a Blog or a Website Better for Reaching Out to Readers?

http___patbertramA new author with little internet experience and no money recently asked me which he should set up, a website or a blog, and which was better for reaching out to readers.

As for which is better to reach out to readers, a blog is. A website is generally static. A blog is a fluid site that is updated frequently, and sites that are updated frequently get better exposure in search engines. Also, a blog is a place where author and reader can communicate instantaneously. It doesn’t always work that way, of course, because first you need readers to communicate with, but that also holds true for a website — generally, you need readers first. Just because you have a website doesn’t mean that anyone will see it.

I have a website (http://patbertram.com) but I seldom update it unless I have a new book available or other such news. It’s mostly there just to be there, a landing place for people who Google me or my books. I paid for the domain, but not much else — I even used a template to make it easier to set up. Still, it does exactly what I want it to do — let people know that I am an author, what books I’ve written, and where they can buy them.

This blog doesn’t have a domain name — I’m sticking with ptbertram.wordpress.com for now. Some people say it’s unprofessional, but it gives me what I need — a place to write about what comes to mind each day, a place to talk about what matters with those who follow this blog, and a place to promote my books. (In case you didn’t realize it, all the books on the right side bar are mine.) In fact, if I’m asked for a website when I comment on a post, I use this blog for a web address rather than my official author site. Not only does this blog show my books and bio, my posts reveal way more about me than my website does.

I recently found out I’ve been doing this website/blog stuff all wrong. (So feel free to disregard everything I’m saying.) Each of my blogs should be a subdomain of my website, so that combined they get a higher ranking than each separately, but then I would need to pay a yearly fee for a domain name for each blog, and I’d have to hire someone to set it up for me. If I ever become a world famous writer with sales in the millions, then perhaps it would be necessary to do things right, but for now, I’d rather just have fun playing with my blogs and letting the website take care of itself. Besides, this way I can do it all myself.

As for deciding which to set up, a blog or a website, that’s an easy choice to make. A blog is a website. If you set up a wordpress blog, pay for a personal domain name, and set up a static landing page, then you have both a website and a blog. http://lazarusbarnhill.wordpress.com and http://rubiconranch.wordpress.com are blogs set up as websites, though as you can see neither paid for their own domain name.

(To set up a static front page on your wordpress blog, write your post as always. Then go to “Visibility: Public” on the right hand side of the page, click on edit, and check “stick this post to the front page.” Then publish the post as always. If you want to set up an already published post as a sticky post, you can edit the post, edit the visibility, and then click “update”.)

As with everything else on the internet, setting up a blog or a website or both can be as easy or as involved as you want it. Me? I choose easy every time.

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Pat Bertram is the author of the suspense novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

Getting Freshly Pressed. “What? Like It’s Hard?”

A couple of nights ago I got an email from WordPress. The message said:

Hi there Pat Bertram,

Congrats! We’ve picked your post ( https://ptbertram.wordpress.com/2012/11/27/thirty-two-months-of-grief/ ) to appear on Freshly Pressed on the WordPress.com home page.

Thanks for sharing this — it’s simple, succinct, and quite touching. It will appear on Freshly Pressed in the next day or two, so get ready to welcome your new readers.

This line caught me in particFPular: “My emotions are on a slow Ferris wheel ride, usually sliding down into sadness on Saturdays, the day he died — a day that apparently is etched in my very psyche — and then a gradual climb to hope and possibility on Monday and Tuesday.”

FYI, I noticed a typo: “I find it impossible to pretend that this new experience of life alone is positive thing.” >> Add “a” before “positive”?

Thanks for making the internet a more interesting place!

–WordPress.com

***

I’ve been Freshly Pressed three other times: I Am a Three-Month Grief Survivor, I Am a Six-Month Grief Survivor, and A Perfect Grasp of Storytelling, so when I read the email, I chuckled to myself and thought, “What? Like it’s hard?” (Remember Reese Witherspoon’s line in Legally Blonde. Her ex-boyfriend says in amazement, “You got into Harvard Law?” and she responds, “What? Like it’s hard?”)

I don’t mean to be facetious, because getting Freshly Pressed is hard. There are a more than a million new posts every day from a half a million bloggers. Most people won’t get pressed once, let alone three or four times.

All four times, the honor came as a surprise, but the truth is, I had prepared for such an eventuality by following the guidelines in “So You Want To Be Freshly Pressed.” Until I read that article, I’d never used photos in my posts, but now taking the perfect photo to accompany my words has become an art in itself. I’ve always aimed for eye-catching headlines and typo-free text (oops, I missed one this time, but luckily they caught it), but I don’t always have a strong point of view. (I don’t much like contention.) Apparently, though, I’ve managed to strike the right chord with the WordPress editors four times, and you can, too. Just keep blogging, telling your truth, letting yourself be vulnerable, and your day will come.

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Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

UnSocial Networking

I’m starting to play rough with Facebook, unfriending people with the same abandon I once friended them — sort of reverse social networking. (Would this be called Unsocial Networking or Social UnNetworking?) Start with 5000 people at random, and then one by one, remove the annoying ones. You know the people I mean:

1. The authors who send you one message after another asking you to like their FB page, download their book, check out their website, read their blog. I’m not talking about notifications or the posts that show up in your feed, but repeated private messages. I now have a new policy: if you spam me once, I might let it go if I know you or if I’m in a good mood, but if you send the same spam message a second time, I will unfriend you. Friends don’t spam friends.

2. The rabid political lobbyists, those who are always lobbying for their party, their agendas, their preferred candidates, their right or left wing propaganda. These people aren’t interested in being friends. They want power, even if at one remove.

3. The uncompromising religious folk, those who never acknowledge that another person’s religious beliefs might be as sacred as their own. These people remind me of the folk in Emo Phillips joke. This joke was voted the best God joke ever, but was not credited to Emo Phillips, and truly, it’s such a classic, he needs to be acknowledged as the author. I don’t remember many comedians, but I do remember the delightfully waifish Emo telling this story:

Once I saw this guy on a bridge about to jump. I said, “Don’t do it!” He said, “Nobody loves me.” I said, “God loves you. Do you believe in God?”

He said, “Yes.” I said, “Are you a Christian or a Jew?” He said, “A Christian.” I said, “Me, too! Protestant or Catholic?” He said, “Protestant.” I said, “Me, too! What franchise?” He said, “Baptist.” I said, “Me, too! Northern Baptist or Southern Baptist?” He said, “Northern Baptist.” I said, “Me, too! Northern Conservative Baptist or Northern Liberal Baptist?”

He said, “Northern Conservative Baptist.” I said, “Me, too! Northern Conservative Baptist Great Lakes Region, or Northern Conservative Baptist Eastern Region?” He said, “Northern Conservative Baptist Great Lakes Region.” I said, “Me, too!”

Northern Conservative†Baptist Great Lakes Region Council of 1879, or Northern Conservative Baptist Great Lakes Region Council of 1912?” He said, “Northern Conservative Baptist Great Lakes Region Council of 1912.” I said, “Die, heretic!” And I pushed him over.

I’m now down to about 1650 friends on Facebook, and who knows, at the rate I’m pushing people off the bridge, I might end up with only one or two hundred connections, but those will be real friends — people I enjoy following, whose blogs I read, and whose opinions I respect. And never, ever, do they spam me or lobby me or disrespect my beliefs or unbeliefs.

***

Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

What Do You Do If Someone Posts an Insulting Comment on Your Blog?

I don’t often get negative comments on this blog.

For one thing, my posts tend not to be controversial — they’re more of a way of chronicling my journey through life and the writing life. It’s hard for someone to argue that I’m getting it wrong when I can’t get it wrong. I’m being me, and who can argue with that?

For another thing, my readers tend to be intelligent and kind, and they give thoughtful responses that add to the conversation instead of posting negative comments that bring the discussion to an abrupt end.

The other day, however, someone left an insulting comment on my article How Many Books Are Going to be Published in 2012? (Prepare for a Shock) that I didn’t know how to handle. That is not my favorite post by any means, in fact, it’s one of the few I wish I had never written. I’d only written the article as a way of trying to make sense of the current book climate and to show the meteoric increase in the number of books available, not to establish myself as any authority on the subject. And yet it’s become my most quoted article, and the one most frequently linked to.

It’s no wonder that an insulting remark landed on the post. Someone commented: “why would anyone bother to pay attention to a blog which starts off with uninteresting stuff about the author, and then gives data without a source? takes all types, I guess.”

I guess it does take all types. When I see an article that doesn’t lead up to the hype, I merely pass on by without stopping to leave a comment. But, for whatever reason, that person left a comment. I didn’t know whether to delete it or approve it. And if I posted it, I didn’t know whether to respond to it or ignore it. Admittedly, it’s not much of an insult, but it still put me in a quandary.

I asked my blogger friends on Facebook what they do in such a circumstance, and got a whole range of answers from “delete it” to “find where the person lives and go beat them up.” Some people thought that if it had merit or if it said more about the commenter than me, that I should post it but not respond. Some said that if it was a business blog, to delete the comment, that it wasn’t good to have snipers in your store.

The comment now seems innocuous, and the commenter has a point, why would anyone bother to pay attention to that particular blog post? (Though I did give a source, just not a link to the source.) Still, I left his remark in comment limbo until just a few minutes ago. I found the deciding factor in You and Your Blog Suck: 7 Steps to Responding to Negative Comments, a blog post by Marc Ensign. He said, “By deleting it you are telling your readers that they are welcome to say whatever they want as long as they agree with you. The only time I would consider deleting a post is if it was obscene or offensive to your readers.”

Since the comment under consideration is not obscene, not offensive to my readers, not even much of an insult, I took a deep breath and approved the comment.

So, what do you do if someone posts an insulting remark on your blog? Do you delete it or do you approve it so posts where everyone can see it? If you post it, do you answer it or ignore it?

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Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

Promoting Other Authors

Author, blogger, reviewer Sheila Deeth, interviewed me for her blog, and here is one of the questions she asked, followed by my response:

You are always such an encouragement to other writers, posting excerpts, interviews, character interviews, offering advice, sharing experiences. . . . What do you think drives your generosity?

I don’t consider such online activities as generosity, just part of the internet experience. I never quite knew what to do on Facebook, for example — I don’t like games or sharing cute animal photos or any of the other things that clog the news feed — so I built up a couple of discussion groups. It gave me a way of interacting with people and besides, I love talking about the whole writing process. As for the interviews and such. Well, that was a fluke. My personal blog is blue, but I figured out how to change the color, so just for fun, I did an orange blog, a green one, a red one, a purple one, and then I had to figure out what to do with all of them. A book blog and an interview blog seemed the obvious use for two of them since I came in contact with so many authors. The interview blog especially has a fairly good rating, and it seems a waste if I don’t have an interview to post, so I keep promoting it.

In the back of my mind, I hoped that all the author karma I’m building up would somehow help catapult my books to stardom, but so far, it hasn’t happened. But that was never the point of promoting authors on my blogs. As I said, that was mostly a fluke.

(You can find the rest of the interview here: My thanks to author Pat Bertram)

That is only part of why I promote other authors on my blogs. The truth is even less altruistic than I made it sound. I’ve had those two author blogs for several years and just posted sporadically until a couple of years ago. After the death of my life mate/soul mate, I got addicted to a few of the games on my computer — Spider Solitaire, Mahjong Titans, and FreeCell. I so desperately needed for something to work out, I kept playing the games over and over until I won. I couldn’t redo my life, so there was some sort of comfort in redoing something — anything — until it came out right. And the games were a way of taking a vacation from the pain that all but consumed me at times.

When I realized how obsessed I had become, I decided to go cold turkey and give up the games, but I still needed something to do to break the hold of grief when it got too much for me to handle, so I substituted blogging — posting excerpts and author interviews to promote other authors in addition to daily blogging here on Bertram’s Blog. I figured that at least I would be doing some good with my online activities, which is something that cannot be said about computer games.

As for why I keep up with promoting other authors now that my grief is dissipating . . . well, it’s the right thing to do. If you want me to interview you, you can find the questions and instructions here: Author Questionnaire

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Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+

You Are Invited to Participate in a Blog Chain — “The Next Big Thing”

I accepted an invitation to participate in a blog chain called “The Next Big Thing,” and since I don’t like to artbitrarily tag people, I’m extending an invitation to anyone who would lke to participate.

The idea is to answer 10 questions about your WIP or a new project and in turn “tag” 5 other writers who will write posts on their blogs.

My post will be up on this blog during the week of 11/26 – 12/02, so yours (which I’d link to) would be any time the following week, 12/03 – 12/09. You’d then invite 5 authors to do the same thing you’re doing, & link to their blogs, as well as back to mine (as the one who invited you to partake). Obviously, I’ll be linking to your blogs rather than the specific posts since those won’t be up yet when I post mine.

In step form:

1. I write a blog answering the interview questions, and put links to your blog (and 4 others whom I invite). I also credit the blogger who invited me.

2. You write a blog answering those questions and put links to 5 others of your choice, as well as linking back to my blog. (All our blogs will follow the same format, so when mine is posted, you will be able to see how to format yours.)

You are now finished!

3. The 5 authors you invite answer the questions; each one puts that blog up the week after yours goes up (yours would post the week of 12/03 – 12/09; theirs go up the following week) and each one credits you as the inviter & puts a link to your blog.

4. They in turn, tag 5 other authors, & the cycle continues.

So, you’re done once you put your own blog up and list your 5 authors.

The idea is that each person gets shouted out a) as an invited author, and then b) 5 times as the one who invited.

Would you be interested in taking part? The questions are below.

Ten Interview Questions for the Next Big Thing:

What is your working title of your book?
Where did the idea come from for the book?
What genre does your book fall under?
Which actors would you choose to play your characters in a movie rendition?
What is the one-sentence synopsis of your book?
Will your book be self-published or represented by an agency?
How long did it take you to write the first draft of your manuscript?
What other books would you compare this story to within your genre?
Who or what inspired you to write this book?
What else about your book might pique the reader’s interest?

Leave a comment if you’d like to take part in this blog chain. Nothing dire will happen to you if you don’t participate, of course, since this isn’t anything like a chain letter, but saying yes might get you a few new readers.

***

Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with

I’m going to Blog for Peace. Will You?

On Sunday, November 4, people all over the planet blog for peace. This year, I’m going to join the the Blog Blast for Peace, and you can join the movement, too. You make your own peace globe/statement or simply choose one pre-made at blogblastforpeace.com, and become – a peace blogger. http://goo.gl/wOaGs

Peace bloggers believe that words are powerful, and that this matters. http://goo.gl/b01KH

So, check out the website or check it out on Facebook.

How To Blog For Peace The short version:

1. Choose any graphic on this page. http://goo.gl/4xepL Right click and Save. Decorate it and sign it, or leave as is.

2. Send the finished globe to blogblast4peace@yahoo.com

3. Post it anywhere online November 4 and title your post Dona Nobis Pacem (Latin for Grant us Peace)

Sounds cool, doesn’t it?

You Are Invited to Participate in a Blog Chain — “The Next Big Thing”

I accepted an invitation to participate in a blog chain called “The Next Big Thing,” and since I don’t like to artbitrarily tag people, I’m extending an invitation to anyone who would lke to participate.

The idea is to answer 10 questions about your WIP or a new project and in turn “tag” 5 other writers who will write posts on their blogs.

My post will be up on this blog during the week of 11/26 – 12/02, so yours (which I’d link to) would be any time the following week, 12/03 – 12/09. You’d then invite 5 authors to do the same thing you’re doing, & link to their blogs, as well as back to mine (as the one who invited you to partake). Obviously, I’ll be linking to your blogs rather than the specific posts since those won’t be up yet when I post mine.

In step form:

1. I write a blog answering the interview questions, and put links to your blog (and 4 others whom I invite). I also credit the blogger who invited me.

2. You write a blog answering those questions and put links to 5 others of your choice, as well as linking back to my blog. (All our blogs will follow the same format, so when mine is posted, you will be able to see how to format yours.)

You are now finished!

3. The 5 authors you invite answer the questions; each one puts that blog up the week after yours goes up (yours would post the week of 12/03 – 12/09; theirs go up the following week) and each one credits you as the inviter & puts a link to your blog.

4. They in turn, tag 5 other authors, & the cycle continues.

So, you’re done once you put your own blog up and list your 5 authors.

The idea is that each person gets shouted out a) as an invited author, and then b) 5 times as the one who invited.

Would you be interested in taking part? The questions are below.

Ten Interview Questions for the Next Big Thing:

What is your working title of your book?
Where did the idea come from for the book?
What genre does your book fall under?
Which actors would you choose to play your characters in a movie rendition?
What is the one-sentence synopsis of your book?
Will your book be self-published or represented by an agency?
How long did it take you to write the first draft of your manuscript?
What other books would you compare this story to within your genre?
Who or what inspired you to write this book?
What else about your book might pique the reader’s interest?

Leave a comment with your blog address if you’d like to take part in this blog chain. Nothing dire will happen to you if you don’t participate, of course, since this isn’t anything like a chain letter, but saying yes might get you a few new readers.

***

Pat Bertram is the author of the conspiracy novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with

Introducing Mike Pettit, Author Extraordinaire

One of the most fascinating people I have met online is Mike Pettit. His  nightly “Goodnight America” is worth waiting for. His books covers are wonderfully nostalgic, reminding us of an earlier age of publishing. His  comments are a bit too amusing to be truthful (except for his political  comments, which are a bit too truthful to be amusing.) I’ve wanted to interview Mike for a long time for my interview blog, and he has finally agreed to answer some of my questions. Below is an excerpt from the interview, outlining Mike’s Three P Plan for selling books. (You can find the entire interview here: Mike Pettit, Bestselling Author of “The Key West Smackdown.” I hope you stop by to read the interview. You won’t be sorry you did.)

PB. Do you ever feel like you are lost among the thousands of other Kindle authors?

MP. Absolutely not. I treat my writing as a business. Here are my steps to selling books. I call it the Three P Plan (I should publish this and make a fortune…oh wait, that’s been done).

PRODUCT: Write the best book you can, edit the best you can, have the best cover you can.

I consider myself a good storyteller, but I am not a five star writer. If stars were grade averages I would be a C+ or B- writer, and that‘s OK. So, be realistic with your expectations. Average authors sell books, trust me.

I use the Flisch-Kinkaid comprehension scoring method to determine my writing / reader comprehension. I write to a reading audience at the 8th to 10th grade level of comprehension. This by the way is what the F-K scoring states as the reading level of most fiction-reading adults in America today. As a comparison, Obama’s State of the Union address was written to the 7th grade level of comprehension, The Wall Street Journal just dropped their Comprehension level from 12th grade to 10th grade level.

It might make you feel better knowing this the next time someone writes a bad review on your baby and gives it a two-star D rating. This does not mean you did badly. It means the reader should have read something on a higher comprehension level. That’s why I say you must know your audience …and write to them.

PRICING: To thine own self be true. You must price your book at a reasonable price. The big guys that work for the Big Six publishing houses command $25.00 and up per pop. That’s nuts, but they get it.

E publishing is growing with more and more readers coming over to the light, soon the big publishing houses and agents will be begging for us little guys to sign up with them.

My strategy is that I write and price my books to fit my audience. I am not greedy nor am I swollen headed. I know that I am a C+ writer and what I have to offer is a damn good quick read for a couple of bucks. The reader is happy with the read and the price and he’ll come back for more. You’ll make your money on volume sales

PUBLIC RELATIONS / MARKETING: Never stop pushing your book. I sell on Kindle and Nook. I use every social network platform I can find. I have Face Book, Twitter, Google +, a large FB and Twitter friend base. Look for “Friends that fit your target audience and talk to them…constantly.

This is just me, but I don’t spend a lot of time talking with other authors. If you aren’t talking to your customers, someone else is.

***

Mike Pettit’s newest book is The Key West Bounce. Check out Mike on Amazon, Facebook, and his action/mystery blog.