Becoming My Own Genre

Libraries and bookstores used to be set up with a mystery section, a romance section, a science fiction section, and then all the rest of the novels. That’s what mine are — “one of all the rest”. Though that isn’t a genre. Drats.

When did we become so concerned with genre? When independent publishing houses were bought out by the conglomerates? It makes sense — because of my efforts at trying to promote my still-soon-to-be released novels (“soon” is sometime in January now), I’m becoming aware of how difficult it is to get people to notice a “one of all the rest” novel. Most people seem to stick with a reading a certain type of book, and they have certain expectations. Romance readers expect the romantic couple in a romance novel to have romantic conflicts, romantic interludes, and romantic delays until the final romantic finish. If any of their expectations are not met, they will hate the book even if it is spectacular.

I understand this; it happens to me with movies. If a certain movie is advertised as a comedy (Working Girl, for example) and it isn’t comedic all the way through, I hate it because my expectations have not been met. Later, if I watch that same movie without any preconceived notions, I might like it, seeing it (again, like Working Girl) as a drama with comedic moments. But how many people reread a book they hate?

A friend (James R. from Gather) told me: “Transcend genre, change the rules and the world is your oyster. Lamentably, only a few writers are able to pull that off, but hey, nobody said this writing, promoting, and editing stuff was easy, right?” So I need to build my own audience and then it won’t matter that I have no genre because I will be my own genre. Sounds good.

Now if I can only figure out how to do it.