Big Brother of the Publishing World

Lots of buzz going around about Amazon lately. They bought Goodreads, the readers social networking site. Stephen King has refused to let his latest book be turned into an ebook. Amazon is supposedly offering a refund to anyone who bought Jaime McGuire’s book now that she is going with a traditional publisher (the refund is at her expense of course). Amazon is trying to corner the new domain market for things such as dot books (.books).  Amazon has acquired a patent for a means to sell “used” ebooks. Amazon and Warner are teaming up to create a fan fiction platform so fans can make money off their derivative fiction. And on and on and on.

I don’t know what of that is true. Some, of course, maybe even all of it. But the overlying truth is that Amazon is the largest retailer on the planet, and they sbookseem to have no plans to curtail their expansion. (People hate Walmart. Why don’t they hate Amazon? I’ve never been able to figure that out. Maybe because Walmart has competition so people can afford to hate Walmart but Amazon is a force beyond reckoning? Or because Walmart has salespeople we see where Amazon’s employees are hidden behind computer screeens?)

As the world’s largest retailer, Amazon has become the controlling partner in the publishing industry, having a say in almost every facet of the business.

Major publishers fight Amazon and bow to them at the same time since their books are sold in great numbers on the site.

Small presses need Amazon, both its Create Space printing arm and its ability to reach readers.

Self-publishers love Amazon because it allows them to “publish” without ever having to do the work of actually publishing their book. (They compare themselves to Dickens and Grisham, though both those men published their books and peddled them on their own without the help of a super-giant monolithic business.)

People think of Amazon as a sales platform, similar to a blog platform, when Amazon is no such thing. They are a retailer, taking the works that others have created, and selling them (or even giving them away). Because people don’t understand the business of Amazon (the business of Amazon is Amazon) they tend to think that it is a service, and when Amazon flexes its considerable financial muscle, these people start complaining.

My publisher uses Amazon, of course. In this book climate, it’s suicidal not to. And as long as my publisher is willing to publish my books, that’s the way things will be, but if they ever turn me loose, I have no intention of republishing on Amazon. I’m not even sure I’d turn my books into ebooks. I might truly self-publish via Crate Space as I’ve heard it called — pay to have the books printed up — and then . . . well, no point in getting ahead of myself. I have a publisher for now, and maybe forever.

A friend, however, is planning on taking her ebook rights back from her publisher and self-publishing via Amazon since she is convinced she can do a better job on her own, and perhaps she might. At the moment, Amazon seems to be favoring self-published authors, and yet, what Amazon gives, Amazon can take away.

I’ll leave you with the same advice I gave her: be careful. You might be fine, but just be aware that Amazon/Kindle isn’t the sinecure it sometimes seems.

***

Pat Bertram is the author of the suspense novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Follow Pat on Google+. Like Pat on Facebook.

Grief: The Great Yearning Has Been Published!

At long last, the book about my first year of grief, Grief: The Great Yearning is available!

Click here to buy: the Kindle edition on Amazon

Click here to buy: the print/paperback edition on Amazon

Click here to buy: the paperback version from Second Wind Publishing ($2.00 discount.)

Click here to download 20% free on Smashwords, or to buy in any ebook format, including palm reading devices: Grief: The Great Yearning. 

Are You Playing The Kindle Game?

People keep saying that Kindle, even more than other reading devices, has revitalized the book industry, making books affordable and reading more accessible. They say the market is expanding, that people who never read are now interested in books. But is this true? Are they interested in reading, or are they interested in playing the Kindle game, downloading books as fast as possible to fill their new toy?

One reason people always gave for not reading is that they don’t have time. Do people suddenly have huge extra blocks of time to read, to get into a book, to explore new ways of thinking and experience new ways of being? I think not. It seems that reading is now part of the multi-tasking generation, where you read while doing something else. Is this reading? People say that reading is not a solitary activity any more, that new enhanced reading apps make it social. If so, is this really reading?

The other half of the Kindle game is the author game, where selling as many books as possible, is all that matters. Whether people actually read the book is immaterial. Of course, the major publishers started this game a long time ago, this game of sales records, and now it’s been taken to the people where anyone can play. But that doesn’t mean the books being sold then or now are worth reading.

When I mentioned in a comment to a fellow blogger that Amazon was a major publisher, she corrected me and said it was a sales platform, like using WordPress. It’s a perfect analogy, and it explains an unusual phenomenon — my rapidly increasing blog rating. It always used to hang around 3,500,000 on Alexa.com, but suddenly, for no reason I could see (my readership is growing, but not enough to explain a leap in rankings), my blog began increasing in rank, and now it’s at 929,990 (out of 346 million sites). Are blogs disappearing (or falling off the scale) because people are now uploading things for Kindle that they once posted on their blogs? If so, then books are being devalued to the level of a bloggerie.

Makes me wonder if I’ll ever take up writing again.

But for now, if you are playing the Kindle game, all my books are available both in print and in ebook format. You can get them online at Second Wind Publishing, Amazon, B&N and Smashwords. Smashwords is great! The books are available in all ebook formats, including palm reading devices, and you can download the first 20-30% free.

This is the third post where I’ve been mulling over the current state of the book business. The other two are: Is the Book Business Dying? and First the Bread Wars, Now the Book Wars.

30% of More Deaths Than One — Free at Smashwords

Both of my novels, More Deaths Than One and A Spark of Heavenly Fire are available at Smashwords. Smashwords is a self-publishing platform and online bookstore for indepedent ebook authors, publishers and readers. They offer multi-format, DRM-free ebooks, ready for immediate sampling and purchase, and readable on any e-reading device. (Kindle, Sony, Palm, Stanza, etc.) Many publishers (including Second Wind) are starting to use their services, which allows them to offer their books in all the ebook formats with little added expense. Why is this so important? As I’m sure you know, ebooks are the wave of the future, even for those traditionally slow to adapt to new technologies, such as the over 50 crowd. (Does this still hold true, I wonder? Most people I meet who enthusiastically embrace computers and the internet belong to that age group.)

The new demographics are:

  • People 50 or older are leading the way in adopting the Kindle, followed by those 18-34
  • People 35-49 prefer using their iPhones to read e-books
  • But most people (48%) are still using their computers or laptops to read e-books
  • While e-books are1.5% of the total book market, ebook sales grew 125% overall in 2008
  • E-book sales grew 183% among seniors aged 65+ and 174% among seniors aged 55-65

So whatever your choice of reading device — printed book, Kindle, Sony, computer — I’ve got you covered. (Do ebooks have covers? Perhaps that wasn’t as clever a word choice as I thought.) And, you can begin reading online immediately.

My Smashwords profile: Pat Bertram
Smashwords: More Deaths Than One
Smashwords: A Spark of Heavenly Fire
Printed Book: More Deaths Than One
Printed Book: A Spark of Heavenly Fire

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Writing Discussion With Cliff Burns — Part III

When I asked Cliff Burns, author of So Dark the Night, if he’d like to guest host my blog, he responded that he’d rather have a discussion. I was thrilled. I enjoy talking about writing, but even more than that, I love learning how other writers approach the craft. This is the third and final part of the discussion.

BERTRAM: National Novel Writing Month is coming up, and its adherents are a heated bunch — they don’t seem to like anyone questioning the process. You’re one of the few I’ve come across who speak out against it. 

BURNS: I know people have really taken me to task for lambasting NaNoWriMo and its adherents. To me, the concept is a stupid one — write a novel in a month, give me a break! It devalues the professionalism of the vocation, the enormous amount of time and energy authors put into learning and developing their craft. Anyone can claim to be an “author” or “artist” — the arts seem to condone this sort of thing. I suppose I’m an elitist and a snob. It took me ten years of daily writing and scores of credits before I was able to call myself a writer without feeling self-conscious and phony. As I wrote in a recent post: you’re not a plumber if you unclog a toilet and you’re not an electrician if you screw in a light bulb. Each of those trades requires training, a lengthy apprenticeship period. Why should the arts be any different? 

BERTRAM: I can’t even imagine what it would take to write a novel in a month. The writing of a novel takes me a year, and some of the research I’ve done has taken more than that. But then, I am not an intuitive writer. I have to drag each word out of hiding and find its place in the puzzle that is a novel. I suppose two types could write 50,000 words in a month — the intuitive writers who spew out words, and the logical writers who have the whole thing outlined before they begin. Me? I fall somewhere in the middle. I so hate tossing aside my hard work that I habitually rework my writing as I write. (Though I have rewritten one of my novels four times, and deleted 25,000 words from another..)

BURNS: My first drafts come out in a huge gout of words — I try to get it all down as quickly as I can.   I think I wrote the first draft of one of my novels in 45 days. But . . . then I spend the next eighteen months (or more) revising, editing, polishing, going over each syllable with painstaking care. I outline a little bit, scribble down character names, some ideas for certain scenes, but that first draft usually becomes the outline I work from. It’s incredibly labour-intensive but the only method that works for me.. I would say only a few words or phrases survive from my first draft by the time I’m finished. It’s only a roadmap, nothing more. And I never grow attached to a character or scene — “everything in service to the story”, that’s my motto. All else is expendable.

BERTRAM:  I was going to ask if you push for a daily word count, but you mostly answered that. So how about: do you write at the same time and in the same place and in the same manner (computer, pen/paper) everyday?

BURNS: My office is right across from our bedroom so it’s the first place I visit in the morning. Moving things around on my desk, gearing up for the day. I play lots of music to get warmed up, start the juices flowing. Commence work when my family leaves for school or work, break for lunch, maybe tea later in the day, popping downstairs when my family returns. We have supper together and then often it’s back to the office to square things away, tie off loose ends and set things up for the morrow.

BURNS: First drafts are almost always handwritten (even my 450+ page novel So Dark the Night) and then tapped into my ancient Mac computer with fingers swollen and aching from arthritis or nerve damage.  Twenty-five years or more of three or four-fingered typing has taken its toll. How does that compare to you? I hope you’re a lot saner in your work habits than I am. You strike me as a pretty levelheaded individual . . . or am I wrong?

BERTRAM: You’re not wrong, but when it comes to writing, I’m not so much level-headed as undriven. Each of the words has to be dragged out of me, an act of will. And sometimes the words are not there. But I don’t sweat it; I edit, I blog, I promote. And when the words come, I’m ready. I also write handwrite my first drafts — I think one reason for the crap published today is that authors lack the brain/finger/pencil/paper flow. I read once that the only place other than the brain where gray matter is found is on the fingertips. May or may not be true. But it feels true.

BERTRAM: When does a writer become an author? I used to think it was when a writer got published, but now that anyone can get published, it’s not much of a criterion. Nor does a writer become an author when they can make a living at it; good writers seldom can. The hacks usually do.

BURNS: A writer writes. That’s it. Every single day. Publication credits are meaningless (especially today) and critical acclaim doesn’t amount to a hill of beans. Sales figures? Well, Dan Brown sold millions, as did Stephanie Meyer and, in my view, their work is sub-literate.  he way you can tell is read it out loud. Just one page, any page will do. If you’re not crying with laughter after a couple of paragraphs, it’s time to get a funny bone transplant.

BURNS: Aspiring authors: apply yourself to the task of writing with discipline and courage and perseverance. I love the quote from Nabokov about “writing in defiance of all the world’s muteness”. Not just scribbling the same thing, working to the same formula but trying to stretch your talent as far as it will go . . .. and beyond. Working outside your comfort zone, writing prose that scares and intimidates you. But it’s the daily practice that, to me, reveals those who are serious and distinguishes them from the wannabes I loathe.

BERTRAM: is possible to become an author people will read even without the “help” of corporate publishing?
 
BURNS: I self-published my first book back in 1990 — it sold out its print run in less than 5 months and earned praise from various reviewers, as well as Governor-General Award-winning writer Timothy Findley. I started my blog, “Beautiful Desolation” 18 months ago and since then I have ceased submitting work to other venues — my work (including 2 novels) now goes directly to my blog and I’ve never been happier. Corporate publishing is dying, the profit margins aren’t big enough and soon the Big Boys will be dumping their publishing arms. The new technologies allow writers to have access to readers around the world–I only wish this stuff had been around ten years ago, it would have saved me a lot of frustration and fury. Kindle? E-books? POD? Why not? Anything that allows the writer to get a bigger slice of the pie is all right with me…
 
BERTRAM: How did you promote your self-published book in 1990? What would you do differently today?
 

BURNS: That was my book Sex & Other Acts of the Imagination and a lot has changed since then. For one thing there are far fewer independent bookstore and those were the folks who sold the lion’s share of Sex. I took copies with me everywhere I went–Saskatoon, Regina, Edmonton, Vancouver, Toronto–approached every indie bookstore I could and sold them (usually on consignment). The vast majority of those book stores are gone now, sad to say. Sex cost $3000 to publish, my second collection, The Reality Machine, cost $6000 in 1997. Nowadays print-on-demand might save me some money–that’s something I’m looking into, likely using Lulu.com. Can’t quote you any price for that (as yet) but I’ll be using my blog and the vast reach of the internet to spread the word..

BERTRAM: Is there one website more than another that brings you readers? Any suggestions for authors just starting to promote?

BURNS: Hmmm . . . well, I try to reach out to sites that discuss writing and publishing and I have a RedRoom authors page. I comment on a lot of blogs, replying to posts that amuse or annoy me for one reason or another. My blog, Beautiful Desolation, is my primary promotional venue, to tell the truth. I’m also on LibraryThing, a place where bibliophiles can hang out and chat. They don’t encourage “blog-pimping” (a term I loathe, by the way), which is ridiculous because often I’ve written a lengthy post on “Beautiful Desolation” regarding a point under discussion. So I refer people to the post anyway and slap down anyone who dares accuse me of self-promotion.

BERTRAM: Thank you for taking the time to talk with me.

BURNS: Interesting the similarities and differences in our approaches and processes, our views toward the life and business of writing. Thanks for the discussion, it helped me better define and synthesize my thoughts.

Writing Discussion With Cliff Burns — Part I

Writing Discussion With Cliff Burns — Part II

E-publishing , Print on Demand (POD), and Kindle Markets–Are They The Wave Of The Future?

Ms. Danzo writes fiction and has twenty years experience working in Sales and Marketing and has published various articles on a variety of subjects, including articles on professional/fictional writing and marketing. 

E-publishing , Print on Demand (POD), and Kindle Markets–Are They The Wave Of The Future?
by Sia McKye Danzo

For most of us, writing is a driving force within us. A passion. I’ve written and told stories all my life, but have only gotten serious about it the last couple of years. Some of you have been writing for many years.

Our goal, of course, is getting published. Getting noticed by an agent or publisher. We write to entertain others, to take them on a journey. To do that we have to have an audience, which means being published. We’ve worked hard towards that goal. We’ve entered contests, are trying short-stories and articles to build up our credits to get noticed. We’ve used other writers to read our stories and give us back constructive feedback all with the goal of getting published. We’ve queried. We’ve gotten back rejection letters and we sigh. We keep going, yet sometimes it’s discouraging. We get excited about an agent who requests more of our manuscript–almost afraid to hope because haven’t we all been there? Waiting on pins and needles for them to get back to us, hoping that maybe THIS time, it will be the one who gets our story published.

I get discouraged. I know some of you have as well. How many of you have really considered publishing to Print on Demand (POD) publishers or places like Kindle? It’s the wave of the future, I’m sure. One good indication of that is the hoopla with Amazon and e-books. Most major publishing houses have an e-publishing section because of reading the trends. Granted some of the e-books they offer are a bit out there. I know Harlequin has had down loadable stories, for a small price, for some time. I rather think they saw the handwriting on the wall and were testing out the market for e-publishing. They now offer some of their authors through e-publishing and some authors are strictly e-published.

A benefit of e-publishing and POD, is a bigger share of royalties, than with a traditional publisher–but not advances–as a rule. Your work is out there, but not necessarily on the local book store shelves like you pictured in your mind. Unless you are willing to promote yourself and your writing to get it there. You have to market, via blogs, websites, and social networks. Authors have to do that regardless of the medium, but the marketing is pretty much on you rather than assistance from a publisher.

Self-publishing/Vanity Press is where the author paid someone to print their book and not always a good quality of book either in writing style or subject matter. Unfortunately, some negative stigma of Vanity Press books still color people’s perception of e-publishing or Print on Demand publications.

Is e-publishing, not self-publishing, a good thing? Or do you think it’s harmful for an author in the long-run? Some of you have gone that route. What are your experiences now that you’ve done it? Have any of you been approached by an agent or publisher? Have any of you heard of anyone getting picked up by a publisher going this route? Does it count as being published when doing our queries?

Any thoughts?