Author Karma and Paying it Forward

For more than nine years, I have been interviewing authors, publishers, even book characters for my Pat Bertram Introduces . . . blog. I have promoted almost 500 authors and never asked for a single thing in return. I figured (silly me!) that some of the authors would do something for me as a thank you, but only a handful of people ever offered a reciprocal promotion, and in fact, most never even helped promote their own interview, expecting me to do all the work. Periodically, I would stop doing interviews, but whenever I had time, I would continue doing them, because, well, you never know if the right interviewee would come along and help catapult me into, if not big time, then bigger time. Besides, it seemed the right thing to do. And I did have the blog. . . .

For some reason lately, maybe because I’m trying to promote my books and few writers are doing anything to help, not even something simple like sharing a post on Facebook or retweeting a post on Twitter, the whole thing has struck me as terribly wrong.

So I changed my policy. If you want me to interview you, I’m still willing to do it, but I have made it a requirement that you promote my books in return. Doesn’t seem like too much to ask, especially since it can be something simple like tweeting my books (tweeting your own interview is not a promotion for me; it is a promotion for you).

Author karma and paying it forward were big concepts back when my books were first published, but come to think of it, that was mostly talk. Even back then, before the plethora of “indie” authors, no one bothered to return my favor. I suppose it’s understandable — most authors seem to think they are special and so deserve special treatment. After all, generally, they are the only author they know.

But still . . . it’s interesting to me that no author ever asked me why I was interviewing them. They all took my promoting them for granted, as if it was their right.

I sound very bah humbugish, don’t I? So not the spirit of Christmas! But too bad. If you want my help, you help me in return. As simple as that. As you can see by clicking on the link, I put the announcement that my interviews were no longer a free service in bold letters. Do you think anyone will pay attention? I don’t.

Wishing you a bah humbug sort of day.

Pat Bertram is the author of the suspense novels UnfinishedMadame ZeeZee’s Nightmare, Light BringerMore Deaths Than OneA Spark of Heavenly Fireand Daughter Am IBertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.” Connect with Pat on Google+. Like Pat on Facebook.