Free Ebooks!

Free ebooks! Just stop by the Labor Day GiveAway at the Second Wind blog before September 12, 2009, mention the name of a Scover-mdtosecond Wind book that you’d like to read, and you might win an ecopy. http://secondwindpub.wordpress.com/2009/09/06/labor-day-giveaway/
 
Now is your chance to read More Deaths Than One or A Spark of Heavenly Fire!
 
More Deaths Than One: Bob Stark returns to Denver after 18 years in Southeast Asia to discover that the mother he buried before he left is dead again. He attends her new funeral and sees . . . himself. Is his other self a hoaxer, osparks-coverr is something more sinister going on? And why are two men who appear to be government agents hunting for him? With the help of Kerry Casillas, a baffling young woman Bob meets in a coffee shop, he uncovers the unimaginable truth.

A Spark of Heavenly Fire: In quarantined Colorado, where hundreds of thousands of people are dying from an unstoppable disease called the red death, insomniac Kate Cummings struggles to find the courage to live and to love. Investigative reporter Greg Pullman is determined to discover who unleashed the deadly organism and why they did it, until the cost — Kate’s life — becomes more than he can pay.
 

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Blog Talk Two

I just finished being interviewed on blog talk radio, and all things considered, it went okay. Well,  there was that part where my mind went blank and I couldn’t think of a single disease mentioned in A Spark of Heavenly Fire, couldn’t think of a single biological warfare experiment that I researched. Sheesh. I spent years on the research. You’d think at least some of it would have come easily to mind. I did manage to mention a  connection between swine flu and the novel, but still . . . it would have been nice to sound as knowledgable as I am about the horrors of biological warfare and human experimentation. And I talked about the Hanta River in North Korea, when it’s in South Korea.  In the end, though, it doesn’t matter. The story isn’t about disease, though I kill off hundreds of thousands of Colorado residents with the flu-like epidemic I created. The disease, the deaths, the quarantine are all simply the setting for the story of how insomniac Kate Cummings came alive when all around her people were dying.

What does matter is that I didn’t give the right website address for my publisher, Second Wind Publishing. Aaaarrrggghhhh! You can find them at http://secondwindpublishing.com. Just goes to show that you can’t take anything for granted. Make sure you have website addresses and other pertinent information right in front of you. Don’t rely on your memory!

I had fun, though. I’d met one of the hosts, Steven Clark Bradley, author of Patriot Acts, through Facebook. We’ve had a few interesting email conversations, he’s participated in some of my discussions, and he did a wonderful review of More Deaths Than One. During the blog talk show he mentioned that he stayed up late one night to read my book –Oh, how I enjoy keeping men up late at night! What power!

We talked about how I got the ideas for my books, talked about the characters, and I got in a plug for my novel, Daughter Am I, which will be published next month. All good stuff. The best thing about Blog Talk Radio is that, like all blogs, it’s forever. So stop by whenever you can. I’ll be there.

Blog Talk Two (Today’s interview): Back Story — The Behind the Scenes Look at Writing a Novel

Blog Talk One (My first interview): Talk to Me: Conversations With Creative, Unconventional People

Steven Clark Bradley’s review: More Deaths Than One

More Deaths Than One and A Spark of Heavenly Fire are available from Second Wind Publishing, LLC.

You can also download the first 30% free at Smashwords

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I Need a…Gulp…Outline

I’ve been rereading my work-in-progress, trying to get back into the mindset of the story so I can work on it. Usually by the time I’ve written 37,000 words, my characters help develop the story. No, my characters never take over — they always do what I make them do. It’s more that I know who they are, what they want, and who’s going to stop them from getting what they want. Unfortunately, during the first part of my WIP, my hero mostly contended with the ever-changing world, and the people he met were simply passing through his life. So now I have to create a whole cast of characters.

I’m thinking of having a contest — let people suggest characters, and if I use it, they get an acknowledgement in the book along with a copy of the printed book when it’s published next year. Seems a bit of a cheat, but it could be fun.

But I digress. One of the characters I have to create is a group. Sounds odd, but groups have a culture, a dynamic of their own, a character that is different from the sum of the individual members. Groups also develop, just like characters do, and there are several distinct stages:

1. Coming together and finding the individual roles
2. Defining the task.
3. Feeling unrest — disenchantment with the group and each other
4. Cohesion — beginning to feel like a team
5. Interdependence — work as a team, believe in the subculture they have created.

In addition to creating a whole new cast of characters and developing them into a group, I need to figure out how to get my hero to give up the relative security he recently embraced and go back out into the dangerous world and dubious freedom.

When the novel is finished, much of this scaffolding will be invisible to the reader, but I need to be able to see at a glance how all the parts fit together so I can show what’s happening rather than telling it. It sounds to me like a need a . . . gulp . . . outline. I’ve never outlined a novel before. Should be interesting.

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On Writing: Looking Up

When your characters look up, what do they see? Sunsets and sunrises are so prevalent in books as to be clichés, yet every day there is a sunrise and every day there is a sunset, even if it’s too cloudy for us to see either. I suppose mentioning the rising or setting sun makes more sense if there is a reason. For example, tonight there was a gorgeous sunset here because of the fires in California. The smoke drifts to Colorado and is trapped by the mountains.

I try to find different things for my characters to look at, because to a certain extent, a character is what he sees. If a character sees a flock of what looks like hawks, and he or she knows that they are vultures, it tells you a bit about the character. Vultures fly in packs, hawks fly alone. Or so I’ve been told. Both hawks and vultures are equally lovely as they coast on the updrafts, but somehow knowing that the regal bird is a vulture and not a hawk takes away some of the beauty of the scene. 

In A Spark of Heavenly Fire, the characters see helicopters patrolling the skies above quarantined Colorado. In Light Bringer, which will be published next year, the characters see unnatural lights in the sky, they see strange airplanes, and they see an impossibly brilliant rainbow. In my WIP, the characters see a light in the west on Easter morning, and for just a moment, they think it’s the rising sun.

So what do your characters see when they look up? Does the sight have a bearing on the story? Does it tell you a bit about the character?

007a

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Distilling the Essence of a Story

I have an interview on BlogTalkRadio on Saturday, September 5 at 11:30am ET. We’re going to be talking about back story — where I got the ideas for A Spark of Heavenly Fire and More Deaths Than One. Although one of the hosts of the show has read at least one of my books, I’m sure at some point he will ask me, “What are your books about?” And I will give the same answer I give to everyone who asks. A blank stare. Though, being radio, it will come across as blank silence.

How does one encapsulate a three-hundred-page novel with subplots and subtexts, themes and scenes, complexities and ironies into a minute of description? This distillation is commonly called an elevator speech, and after five months of being published, I still haven’t figured mine out.

I can talk around the story — More Deaths Than One is a thriller/mystery/suspense novel that explores what it is that makes us who we are. Is it our memories? Our experiences? Our natures? A Spark of Heavenly Fire is a thriller/suspense novel with a strong romantic element. It tells the story of ordinary people who become extraordinary because of the trauma they must endure. — But neither of those descriptions gives an idea of what the stories are about.

I can relate a bit of the story — More Deaths Than One tells the story of Bob Stark who sees his mother’s obituary in the morning paper, which stuns him because he buried her two decades ago before he the country to live in Southeast Asia. So how can she be dead again? A Spark of Heavenly Fire tells the story of how Kate Cummings, an ordinary woman, gathered her courage and strength to survive the horror of a bioengineered disease let loose on the state of Colorado.

The problem I’m finding is that I don’t know the essence of either story, the emotional triggers. What do the books do for readers? Why should people read them? Perhaps the books will bring romance and adventure to readers’ lives. By showing ordinary people rising to horrific occasions, perhaps readers will feel better about themselves, knowing they too have the potential for heroism. And, in the case of A Spark of Heavenly Fire, people will know what to expect if ever the Swine Flu or any other virulent disease spreads so rapidly that an entire state needs to be quarantined in an effort to curtail the deaths.

So, how do you distill the essence of your book (or any book!) into a few words and make a reader desperate to read it?

More Deaths Than One and A Spark of Heavenly Fire are available from Second Wind Publishing, LLC.
You can also download the first 30% free at Smashwords.

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Why Mistakes Happen

I worked hard to make More Deaths Than One typo-free, but there are at least two errors in the published novel.

        “I’m Kerry. Kerry Casillas.” She eyed the obit-
ary. “How many of those children are yours?
Bob massaged the back of his neck. “None.”

And:

“I thought you were in the jungle of your nightmares.”
Bob laid a had on top of hers. “I was.”
“Then let’s get you out of there. Finish the story.”

Errors in copyediting are easy to make. One website, Regret the Error: Mistakes Happen, capitalizes on this, chronicling the editing mistakes and corrections in newspapers around the world. If professional proofreaders and editors have such a hard time, what hope is there for the rest of us? Perhaps not much. And it’s not due to carelessness so much as the way we are made.

According to Joseph T. Hallinan, author of Why We Make Mistakes, we have a very narrow angle of good vision, perhaps a thumb’s worth, which is why our eyes constantly flicker back and forth — they are trying to focus on a larger area. What this means for us is that we see the beginnings of words, pick up clues, and automatically fill in the rest —  such as the e at the end of the. Hallinan writes, “people were asked to read a text and cross out the letter e every time they saw it. It turned out that the later the e appeared in a word, the more likely it was to remain undetected. Not only that, the e in the word the was very likely to be missed — 32 percent of the time.”

I also know from doing puzzles such as Word Finds that we tend to see the middle of the page more than the top and bottom lines, and we tend not to see the far sides of the text. If ever I can’t find a word, I know to look at the periphery of the puzzle. More often than not, that’s where I find the missing word. (I seldom do such puzzles any more. They’ve lost their allure after all the copyediting I’ve done this past year.) And this is where the typos in More Deaths Than One are. The first error occurs on the periphery of the page, the other error occurs in the second line from the top. (It’s easy to see here, because it occurs in the very middle of the excerpt.)

We also see what we expect to see, and the better we are at something, the more likely we are to skim. Hallinan tells the story of a distinguished piano teacher and sight reader, Boris Goldovsky, who “discovered an misprint in a much-used edition of a Brahms capriccio — but only after a relatively poor pupil played the printed note at a lesson.” Since the kid didn’t know how the piece was supposed to be played, she played it the way it was printed, not the way the experts misread it.

So what does this mean for us amateur copy editors? Go slowly, word by word. Resist the urge to skim. Double-check the first couple of lines on a page and the last couple of lines. Check the far sides of the text. And if all else fails, have your kid proofread the book for you.

***

(Pat Bertram is the author of the suspense novels Light Bringer, More Deaths Than One, A Spark of Heavenly Fire, and Daughter Am I. Bertram is also the author of Grief: The Great Yearning, “an exquisite book, wrenching to read, and at the same time full of profound truths.”)

Whew! Now I Feel Safe?

I’ve been reading a very old book on blogging. For normal purposes, a 2006 copyright isn’t that old, but apparently when it comes to the blogosphere, it’s so old as to be . . . well, not worthless, but outdated. The only mention of WordPress in the book was the .org version. The .com version (the one most of us have come to rely on) wasn’t even mentioned. Is WordPress.com that new? I don’t know — I’ve only been blogging for two years, so anything before September 2007 is prehistoric to me.

Anyway, the author of the book suggests backing up your blog to make sure that your don’t lose your content in case the host’s computer crashes or the host goes out of business, as did someone who hosted 3,000 blogs many, many blogyears ago. (Apparently a blogyear is akin to a dogyear.) So I hied myself to the WordPress forum to find out the best way to back up my 351 posts, 4 pages, 33 categories, 1,350 tags, and 1,865 valuable (and much appreciated) comments. According to WordPress, however, the blogs are already backed up. I found this on a FAQ page:

If your blog is hosted here at WordPress.com, we handle all necessary backups. If a very large meteor were to hit all of the WordPress.com servers and destroy them beyond repair, all of your data would still be safe and we could have your blog online within a couple of days (after the meteor situation dies down, of course).

I also found this in a discussion forum: 

Right now there are 3 copies of your blog in 3 different parts of the USA.

If California drops into the Pacific, your blog is still safe.
If California drops into the Pacific AND Texas gets hit by a meteor storm which destroys it you can still blog all about it.
If all 3 go down then there is something very serious going on …

There isn’t really a need to backup.

Unless, of course, you want to, in which case you go to your dashboard, scroll down to tools, click on export, and send your blog files to . . . wherever.

I feel safe now, don’t you? I won’t think about California dropping into the Pacific, Texas getting hit by a meteor storm, that unspecified meteor situation, or that even more unspecified “something very serious going on”. Not much, anyway.

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Writing, Blogging, Promoting — My Aha Moment

Fellow author Dale Cozort recently returned from agent Donald Maass’s High Tension Workshop. (Okay, it wasn’t recently —  it was back in April, but who’s counting?) Cozort reported that according to Maass, the keys to keeping modern readers’ interest are finding something fresh — a different way of looking at events — and finding ways of getting the reader to identify with the character or with the scene.

According to The Everything Blogging Book by Aliza Sherman Risdahl, the key to keeping blog readers’ interest is “Taking hobbies and interests and finding a different way of looking and talking about them.”

In a recent comment, blogger extraordinaire and my marketing guru Sia McKye wrote, “There’s only so many ways to market things. If you observe, market and promotion tend to follow certain patterns. That’s because those ways work.” This seems a bit depressing to me. If everyone is doing the same things, then how does anyone ever stand out in a crowd?

Then I had my aha moment. If the key to writing is to find a different way of looking at things, and if the key to blogging is to find a different way of looking at things, then obviously, the key to promotion is to find a different way of looking at things. I know this syllogism would never pass muster in a logic class, but there is little logic to be found in writing, blogging, and promotion. Hence, at least in my mind, the conclusion works.

I am aware that those of us who are published by small independent presses are at a disadvantage when it comes to selling books. The publishing corporations and the major independent publishers use resources to which we have no access. Still, I have never been one to let such minor considerations get in the way of my dreams, and I intend to do everything I can to become unobscure.

So the question arises — how does one find a different way of looking at those promotion and marketing patterns? I’m sure you will be as glad as I am when I hit upon the solution. At least you won’t have to listen to my constant yammering about finding ways to promote.

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More Blogs Than One

A year ago when I was waiting for my books to be published, I kept myself occupied with setting up a variety of blogs. I told myself I wanted to test blogging platforms so I could help my fellow authors pick the best one for their needs, but that wasn’t my excuse for setting up a bunch of WordPress blogs since I was already familiar with the site. The truth is, I became enamored with the custom colorizer, and ended up with five blogs, identical except for color.

The blue blog, this one — Bertram’s Blog — chronicles my struggles first to become a published writer and now to become a published selling writer. It was my original blog, and the one I still consider my blogging home.

The red blog, Pat Bertram Introduces, was intended to be an authors’ blog, where I introduced the writers I was coming to know via networking sites. When so many of them ignored my invitation to be a guest, I decided to turn it into a blog for interviewing my characters. (I’d forgotten that until just now. Never did introduce them!) To get the blog going, since at the time it was too soon to introduce my characters, I decided to introduce other writers’ characters. If you’d like me to introduce your character or characters, you can find the instructions on the Character Questionnaire page. At the very least, it’s a good way for you to get to know your own characters.

The purple blog, Book Marketing Floozy, was intended to be a blog to promote my books. I was talking (online, of course — that seems to be where my life is lived nowadays) to a fellow author about promotion, and she cautioned me against signing up for too many social networking sites. She said that I ran the risk of becoming a marketing floozy, just popping in to peddle my books, and then disappearing again. Since I’ve never been one to take advice, I signed up for several sites (though in the end, I did more or less take her advice — I spend most of my time on Facebook, Goodreads, and Gather.) And I started the Book Marketing Floozy blog — I decided that if I was going to be a book marketing floozy, then I should flaunt my flooziness. Again, since it was too early to start promoting my books, I started collecting articles about book marketing and promotion by different authors. The site is now indexed for easy reference, but there is no article about my books, though I did mention them in passing in one of the articles I wrote. Too bad. I did like the idea of being a book marketing floozy.

The yellow/orange blog, Dragon My Feet, was an import from Live Spaces. I set up a blog there using a gorgeous dragon template, and since I mostly talked about how I was procrastinating, I called it . . . You get the idea. So now I have a blog name that, while cute, really makes no sense. And the blog itself makes no sense. It’s become a dumping ground for any article that doesn’t fit with another of my blogs. I have guest articles that are too self-promotiony for Bertram’s Blog. I have a few of my attempts at reviewing books. I have photo essays. Checking out the blog just now, I notice that thirteen of the past fourteen posts are related to books in some way. Perhaps I should turn it into a book blog? But that would be work — finding guests, reading books and writing reviews — and I am inherently averse to work.

The green blog, Wayword Wind, is a poor, loveless thing that sits there getting greener by the moment because of all the moss it’s gathering. I have not posted a single bloggery because I have never quite figured out what to do with it. I planned to post articles about the various themes and research in my novels, but alas, I can’t think of anything to say that isn’t already in the books. I should have talked about the swine flu and how it tied into A Spark of Heavenly Fire, but I didn’t. I could talk about the twelfth planet and the various conspiracy theories I mention in my upcoming book Light Bringer, but I won’t. Been there. Done that. At one time I thought of posting quotes and then giving a commentary, but I really don’t have much to say on any subject except writing. I discovered this recently when I started yet another blog simply because I like the WordPress theme. (Do you see a pattern here?) I call it The Mind of Pat Bertram, but since I seldom post to it, you can see how little is actually on my mind. Then I thought of turning Wayword Wind into a blog for posting my progress with Julia Cameron’s The Artist’s Way program, but since I haven’t actually been doing the program, it fits more with Dragon My Feet. Because of the way I spelled wayword, it seems the blog should be about writing, but I already have a blog about writing.

So, here’s my conundrum. It’s not as crucial as the one that haunts me about how to promote my books, but it is a niggling one. I have a blank blog!!!!! What do I do with it?

(The title of this article was once used in reference to me by Lisa Brackmann, author of the soon-to-be-released Rock Paper Tiger.)

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Catapulting Me Into BetterSellerdom

In the past week, I received a couple of emails from people asking my advice on how to promote various online activities, I received an invitation to host a seminar on promotion, and I received an invitation to participate in a BlogTalkRadio discussion about creating a successful Facebook group. Apparently, I’m making a name for myself, (albeit slowly) but not as an author. Am I doing something right? Am I going about my self-promotion in the wrong way? I don’t know.

The interesting thing — to me, anyway — is that contrary to appearances, I still don’t know much about promotion. Sure, I am creating a presence on Facebook, I’m playing around with GoodReads, I blog and tweet. I’m even going to do a presentation at the local library about the brave new world of publishing. But those are the same things everyone else is doing, and I know that to be effective, promotion has to be creative, unique, and personal.

The odds of selling a truckload of books are miniscule to none, but I have never played the odds. I’m not giving up on my first books — A Spark of Heavenly Fire and More Deaths Than One — but in the next couple of weeks my third book — Daughter Am I — will be released, and I will need to figure out how to promote it. And who to promote it to.

When Mary Stuart, my twenty-five-year-old hero, discovers she inherited a farm from her murdered grandparents — grandparents her father claimed had died before she was born — she sets out on a journey to find out who they were and why someone wanted them dead. So is this a book that will appeal to readers in their twenties and thirties? Maybe. Along the way, Mary accumulates a crew of feisty octogenarians — former gangsters and friends of her grandfather. So is this a book that will appeal older readers? Perhaps. Mary also meets and falls in love with Tim Olson, whose grandfather shared a deadly secret with her great-grandfather. So is this a book that will appeal to romance readers? Probably not. There is no real romantic conflict in the book. The conflict belongs more in the mystery category, because Mary, Tim, and the octogenarians need to stay one step ahead of the killer who is desperate to dig up that secret. So is this a book that will appeal to mystery lovers? Could be.

If I had to do it over again, I would probably be more careful to write books that fit a particular genre to make them easier to promote. Oh, hell, who am I trying to kid. If I had to do it over, I’d write the exact same books. I like telling stories the way they should be told, without adhering to the boundaries of genre or niche marketing.

So, until I come up with a creative, unique, and personal idea of how to catapult me into bestsellerdom (or even bettersellerdom) it’s a matter of continuing to make a name for myself. Even if it is as a promoter.

If you want to know what I know about promotion, check out Book Marketing Floozy. Everything I know about marketing I got from there.

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